George Hadley


Sum Cellar was created in 2015 and was set up as an event to promote Birmingham DJ’s, producers and artists through YouTube & Instagram with a small capacity crowd in a secret location. As the event grew they began to move the event to other venues within the City like The Rainbow, LAB11 & Amusement 13. The brand began to take DJs to festivals nationally and internationally. 2022 sees Sum Cellar go into its 7th year in events.